Bruno Deshayes Copywriting Blog

There are scores of people who had a brilliant start in life but screwed up along the way. Anybody can start the race - will you finish with flying colours?

Adversity is part of life. It is as common as the air we breathe. Actually nobody asked you your opinion. You are part of planet earth and you have a job to do until your number is called. Are you going to make your mark in this world? Or are you going to dissipate your energy and your worth in wild living and obsessions?

Keeping your eyes on the goal at the end of the race is what will keep you on course. But how do you keep your bearings when everybody else is going crazy?

Being a homemaker and raising children is as worthy an existence as being a head of state - and less dangerous too! But what sort of values will you impart on the next generation? Will your marriage stay in one piece by the time it is their turn to marry?

Do you have that sinking feeling that you are losing your connections? Do you find it hard to keep in touch with those that matter to you? Are you always the one to ring up?

What gives your life a meaning is the ability to build up others through simple things. You can talk to people you know on the phone but it is a bad way to get to know strangers. Facebook friends are not really friends unless you get a chance to walk together - meaning share a common activity face to face, not across the internet. That could be something as simple as sharing a meal.

These days people are shy about entertaining folks in their homes. Like if they've got something to hide. Maybe they are afraid you might come back with a pickup truck and steal their belongings.

Just like showing the palm of your hands during a confrontation (meaning you don't hide a weapon), letting people know who you are in your environment (your home) is a token that you are real and trustworthy.

So if you want to finish well, what are you living for? What are the core values that are making your existence worthwhile? What pearls of wisdom have you gathered in a world that clearly has lost its bearings? If you don't stand for something, you are standing for nothing. People say there are no absolutes in this world - everything is relative. Do as you please as long as it does not impeach on the freedom of others...

For some worthwhile core values click here

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